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U.S. online shopper conversion rate 2017-2018

Conversion rate of online shoppers in the United States as of 2nd quarter 2018

The data displays the conversion rate of U.S. online shoppers as of the second quarter of 2018. During this period, 2.63% of e-commerce website visits were converted into purchases, up from 2.6% during the preceding quarter.

Q2 '17 2.62
Q3 '17 2.56
Q4 '17 2.96
Q1 '18 2.6
Q2 '18 2.63

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