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U.S. online shopper conversion rate 2018, by device

Conversion rate of online shoppers in the United States as of 2nd quarter 2018, by device

The data displays the conversion rate of U.S. online shoppers in the second quarter of 2018, sorted by device. During this period, 3.28% of e-commerce website visits via tablet devices were converted into purchases.

Traditional 3.91
Tablet 3.28
Smartphone 1.61
Other 0.07