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Top U.S. retailers e-commerce apparel sales share 2016

E-commerce as percentage of leading fashion retailer sales in the United States in 2016

The data describes the e-commerce share of sales of the leading fashion retailers in the U.S. in 2016. During the measured period, 85.9% of Lands End's fashion sales were online. E-commerce accounted for 8.8% of Ralph Lauren's apparel sales that year.

Lands End 85.9
J. Crew 37.7
Urban Outfitters 35.1
Abercrombie & Fitch 24.8
American Eagle Outfitters 22.3
lululemon 19.3
Ascena Retail Group 18.7
Gap 16.3
L Brands 16.2
Under Armour 12.9
Ralph Lauren 8.8
VF Corp 5.2