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Preferred purchase channels of U.S. shoppers 2017, by age group

Primary household shoppers who prefer to shop mainly via mobile, online or in-store in the Unites states as of February 2017, by age group

The data shows primary household shoppers who preferred to shop mainly via mobile, online or in-store in the Unites States as of February 2017, sorted by by age group. During a survey, it was found that 28% of respondents aged between 30 and 39 years preferred to shop via mobile, while 30% stated to prefer shopping in-store.

18-20	40	38	22
21-29	47	31	22
30-39	28	42	30
40-49	36	28	36
50-59	28	26	47
60+	11	36	53

Preferred purchase channels of U.S. shoppers 2017, by age group

StatInvestor