The data displays the number of retailer apps on U.S. consumers' smartphones as of April 2016 and 2017. During the most recent survey period, 15% of respondents stated that they had more than 11 mobile retailer apps on their smartphone.
Zero apps | 23 | 22 |
1 app | 8 | 12 |
2 apps | 10 | 10 |
3 apps | 9 | 12 |
4 apps | 8 | 6 |
5 apps | 6 | 6 |
6-10 apps | 21 | 19 |
11+ apps | 16 | 15 |