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Online sources Canadians use for holiday shopping purchasing 2017

Primary online sources shoppers in Canada turn to for holiday season shopping and/or purchase decisions as of September 2017
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The data describes the primary online sources shoppers in Canada turn to for holiday season shopping and/or purchase decisions as of September 2017. During the survey period, it was found that 66% of Canadian shoppers primarily turned to Amazon for their holiday purchases before checking anywhere else

Amazon 66
Google 40
eBay 23
Go directly to the website they need 8
YouTube 46
Facebook 42

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