The data shows Amazon's advertising spending in the U.S. from 2012 to 2017. The online retailer invested 3.4 billion USD in advertising in the U.S. in 2017. That year, Amazon reported spending 6.3 billion USD on its advertising activities worldwide. The company's total marketing expenditure amounted to 10.07 billion USD.
2012 | 1.14 |
2013 | 0.84 |
2014 | 1.79 |
2015 | 2.2 |
2016 | 2.6 |
2017 | 3.4 |