The data presents the share of U.S. Amazon customers who are also Amazon subscribers. As of June 2018, 59% of Amazon online shopping users were also subscribers to the Amazon Prime service. During the same period, there were an estimated 95 million Amazon Prime members in the U.S.
Dec '15 | 47 |
Jun '16 | 52 |
Sep '16 | 52 |
Mar '17 | 60 |
Jun '17 | 63 |
Sep '17 | 63 |
Jun '18 | 59 |