Internet » Key Figures of E-Commerce » Amazon | Most popular U.S. Amazon visit reasons 2017

Most popular U.S. Amazon visit reasons 2017, by membership status

Which of the following describes the reason you typically go to Amazon?

The data shows a ranking of the most popular reasons to visit Amazon, according to Amazon shoppers in the U.S. During the October 2017 survey, 49% of responding Amazon Prime members stated that they typically visited Amazon in order to browse for new deals and daily discounts.

Comparing prices on a specific item with an intent to purchase 51 50
Browsing for new deals and daily discounts 49 32
Comparing prices on a specific item that I might purchase, depending on cost 42 44
Checking product availability 35 29
Checking to see if the item is Prime eligible 35 5
Browsing all new products in a specific category 34 28
When I know I’m ready to buy 30 35
Checking speed of delivery 21 10

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