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Share of online shoppers in Austria 2003-2017

Online shopping penetration rate in Austria from 2003 to 2017

The data shows the online shopping penetration rate in Austria between 2003 and 2016. In 2016, approx. 70% of the Austrian population used the internet for online shopping. Survey results of respondents have been projected to cover the entire population over 14 years of age.

2003	27
2004	33
2005	35
2006	39
2007	46
2008	47
2009	53
2010	55
2011	57
2012	60
2013	61
2014	62
2015	66
2016	69
Q1 2017	70

Share of online shoppers in Austria 2003-2017

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