The data displays the most popular payment methods for online purchases in Italy in 2015 and 2016. During the survey period in 2015, it was found that 45% of respondents preferred to pay via PayPal after they shopped online.
PayPal or similar | 45 | 47 |
Debit or credit card | 30 | 31 |
Cash on delivery | 13 | 12 |
Direct payment through my bank | 9 | 7 |
Invoice in arrears | 2 | 2 |
Payment by installments | 1 | 1 |
Unsure, don't know | 1 | 0 |