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U.S. holiday season e-retailer sales market share 2015-2016

Holiday season retail e-commerce market share in the United States in 2015 and 2016

The data describes the holiday season retail e-commerce market share in the U.S. in 2015 and 2016. In the most recently measured period, Amazon accounted for 38% of U.S. e-retail sales in November and December 2016.

Amazon	37.9	38
Best Buy	3.5	3.9
Target	2.6	2.7
Walmart	2.8	2.6
Macy's	2.5	2.4
Apple	1.7	2.4
Nordstrom	2.6	2.3
Kohl's	1.6	1.6
Home Depot	1	1.1
J.Crew	1	0.9

U.S. holiday season e-retailer sales market share 2015-2016

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