The data describes information on the ways in which U.S. internet users are likely to use or research coupons or deals during the holiday season as of June 2015. During the survey, 67% of respondents stated they printed and used coupons received by mail.
Use coupons received by mail | 74 |
Do price comparison online | 70 |
Print and use coupons received by mail | 67 |
Print and use coupons found online | 64 |
Do price matches at the store | 60 |
Go to online deal sites to look for coupons | 53 |
Go directly to brand sites to look for coupons | 53 |
Read reviews on a smartphone while shopping at the store | 31 |