Internet » Key Figures of E-Commerce » Holiday season e-commerce | U.S. mobile device holiday shopping features 2017

Leading U.S. smartphone holiday shopping features 2017

Most important smartphone holiday shopping aspects according to smartphone shoppers in the United States as of October 2017
Created with Highcharts 5.0.14585848486262313144444747333326260033Ease of inputting informationEnsuring my data is secure and protectedGetting best price / saving moneyHaving access to free in-store Wi-FiHaving the ability to compare brands, products, retailersMaking it quick and easy to search, research and find what I'm lookingforMaking it quick and easy to search, research and find what I'm looking forReceiving mobile coupons and dealsSaving timeOtherNone of the above0510152025303540455055606570

The data describes the most important smartphone holiday shopping aspects according to smartphone shoppers in the U.S. During the October 2017 survey, 33% of respondents cited mobile coupons and deals as one of the most important conveniences of smartphone holiday shopping.

Ease of inputting information 58
Ensuring my data is secure and protected 48
Getting best price / saving money 62
Having access to free in-store Wi-Fi 31
Having the ability to compare brands, products, retailers 44
Making it quick and easy to search, research and find what I'm looking for 47
Receiving mobile coupons and deals 33
Saving time 26
Other 0
None of the above 3