Internet » Key Figures of E-Commerce » Holiday season e-commerce | U.S. mobile device holiday shopping features by age 2017

Leading U.S. smartphone holiday shopping features 2017, by age group

Most important smartphone holiday shopping aspects according to smartphone shoppers in the United States as of October 2017, by age group

The data describes the most important smartphone holiday shopping aspects according to smartphone shoppers in the U.S., sorted by age group. During the October 2017 survey, 27% of respondents aged 18 to 29 years cited the time saved as one of the most important conveniences of smartphone holiday shopping.

Ease of inputting information	67	53	52
Ensuring my data is secure and protected	41	51	61
Getting best price / saving money	56	65	65
Having access to free in-store Wi-Fi	40	27	17
Having the ability to compare brands, products, retailers	39	48	30
Making it quick and easy to search, research and find what I'm looking for	42	49	61
Receiving mobile coupons and deals	28	35	52
Saving time	27	25	30
Other	0	0	0
None of the above	3	3	0

Leading U.S. smartphone holiday shopping features 2017, by age group

StatInvestor