Internet » Key Figures of E-Commerce » Holiday season e-commerce | U.S. holiday shopping smartphone usage 2014

Most effective way to target U.S. mobile customers during the holidays 2016

What is the most effective way to get you an offer on your mobile device while you are shopping for the holidays?

The data describes the most effective ways to target U.S. mobile customers during the holidays in 2016. During the survey period, 40% of respondents stated that e-mail was the most effective way of contacting them via mobile during the holidays.

E-mail	40
SMS/text	19
Nofitication via already installed app	16
Don't bother me, I'll search the web	16
Display ad	6

Most effective way to target U.S. mobile customers during the holidays 2016

StatInvestor