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U.S. smartphone holiday shopping usage 2017

Ways in which smartphone shoppers in the United States plan to use their smartphone while holiday shopping as of September 2017

The data describes the ways in which smartphone users in the U.S. planned to use their mobile device while holiday shopping as of September 2017. During the survey it was found that 54% of respondents were planning to use their smartphone to check the availability of items at specific local retailers.

Show/browse online 67
Check/compare prices 65
Track order status 63
Get store locations 60
Make a purchase 59
Read product reviews 57
Get product information: pricing and specifications 56
Check product availability in a store or website 54
Find and use discounts, coupons, sales information 48
Access social networks 36
Get text messages or exclusive deals from retailers 35
Scan product barcodes to find more product information 30
Send/redeem gift cards 28
Accumulate loyalty points, 'badges,' etc. 27