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U.S. tablet holiday shopping usage 2016

Ways in which tablet owners in the United States plan to use their tablet while holiday shopping as of September 2016

The data describes the ways in which tablet users in the U.S. planned to use their mobile device while holiday shopping as of September 2016. During the survey it was found that 59% of respondents were planning to use their tablet to read online reviews.

Shop/browse online 69
Read reviews 59
Get product information 57
Check/compare prices 56
Make purchase online 55
Check product availability in a store or website 50
Access social networks 37
Get store locations 37
Get/use discounts, coupons, sales information 34
Send/redeem gift cards 26
Accumulate loyalty points, "badges", etc. 18