The data describes the ways in which tablet users in the U.S. planned to use their mobile device while holiday shopping as of September 2016. During the survey it was found that 59% of respondents were planning to use their tablet to read online reviews.
Shop/browse online | 69 |
Read reviews | 59 |
Get product information | 57 |
Check/compare prices | 56 |
Make purchase online | 55 |
Check product availability in a store or website | 50 |
Access social networks | 37 |
Get store locations | 37 |
Get/use discounts, coupons, sales information | 34 |
Send/redeem gift cards | 26 |
Accumulate loyalty points, "badges", etc. | 18 |