The data depicts the likelihood of consumers in the U.S. doing online shopping on Cyber Monday, sorted by urbanity. During the October 2017 survey, 42% of respondents living in urban communities stated that it was very likely that they were going to shop online during that day.
Very likely | 33 | 42 | 27 |
Rather likely | 24 | 30 | 27 |
Rather unlikely | 10 | 8 | 7 |
Very unlikely | 22 | 13 | 32 |
Don’t know | 11 | 7 | 7 |