Online magazine and app usage in the UK 2015-2016, paid and free

Penetration of magazine website and apps usage in the United Kingdom from 2015 to 2016, by paid and free
Created with Highcharts 5.0.143636101017176639399919197733337716165539391010202066353599181855Magazine website (free)Magazine website (paid)Magazine app (free)Magazine app (paid)01020304050

The data displays the online magazine and app consumption penetration, by paid and free, among internet users in the UK in 2015 and 2016. As of the most recent survey wave, 35% of respondents reported frequenting free magazine websites, and 18% used free magazine apps.

Magazine website (free) 36 39 33 39 35
Magazine website (paid) 10 9 7 10 9
Magazine app (free) 17 19 16 20 18
Magazine app (paid) 6 7 5 6 5