Internet » Key Figures of E-Commerce » Internet industry in Europe | Awareness of digital content services UK 2018

Digital content services ranked by awareness in the United Kingdom as of March 2018

Are you aware of the following online services?

The data describes data on the awareness of digital content services in the UK as of March 2018. During the survey, 52% of respondents stated they knew the music service Spotify, 23% of respondents were aware of the Sky Sports Mobile TV website service.

BBC iPlayer	71
YouTube	66
Netflix	66
Amazon/Amazon MP3/Kindle/Amazon Prime	64
Spotify	52
Apple Music	46
iTunes/App Store/ibookstore/Apple Store	46
Amazon Music	43
ITV Hub/ITV Player	41
Sky Go	37
All 4/4OD	37
Google Play/Android Marketplace	34
Xbox Live	33
Lovefilm	31
Sky Sports app	31
BT Spots app	29
BT TV On Demand website	28
Flickr	26
Deezer	26
My5/Demand5	23
Sky Sports Mobile TV website	23
Vevo	21
TV Catchup	21

Digital content services ranked by awareness in the United Kingdom as of March 2018

StatInvestor