Retail & Wholesale » Food & Beverage » Thanksgiving | Black Friday: leading store types among U.S. consumers 2017

Black Friday: leading store types among U.S. consumers 2017

At which of these types of stores do you plan to shop this Black Friday?

The data displays the results of a survey conducted in the U.S. in October 2017. U.S. consumers were asked at which type of stores they plan to shop on Black Friday. During the survey, 29% of the respondents said that they plan to shop at traditional malls on Black Friday.

Stand-alone 'big box' stores 26
Traditional mall 29
Local independent stores (outside of malls) 19
Strip mall or mini mall 19
Town hall mall 12
I do not plan to shop at any of these 49