The data displays the results of a survey conducted in the U.S. in October 2017. U.S. consumers were asked how their total spending would most likely compare with the previous year's Black Friday expenditure. During the survey, 21% of the respondents said that they will spend more on Black Friday 2017.
I will spend more | 21 |
I will spend the same | 36 |
I will spend less | 12 |
Do not celebrate | 10 |
I don't know | 21 |